Media companies work with media literacy in multiple ways

Media literacy is not just a big issue for readers, listeners and viewers, but also for content providers. This section showcases the many ways in which media companies work with their audiences and their own internal procedures to ensure credible information as well as users who are switched on. From mobile music studios to scientific publishing guidelines - these examples illustrate that when it comes to fostering media literacy, innovative thinking and empowerment are key!

We add new case studies on a regular basis, so do come back or drop us a line if you think there is something missing

Spinebreakers

Understanding what you are reading comes down to much more than simply mastering a skill; it is also about having access to others with whom to share thoughts, recommendations and questions. Aside from publishing books, Pearson sees it as one of ...

By Pearson | Read More

Win My Vote

One of the main issues facing young people from marginalised backgrounds is their ability to believe that they can break the mould and ‘do something different’. Through capitalising on the innovative nature of the media sector disadvantaged y...

By Media Trust | Read More

Countering Rogue Traders

Unsuspecting members of the public being scammed by ‘rogue’ and ‘cowboy’ traders are often featured in consumer TV programmes in the hope that the public will better protect themselves from these criminals. Yell has built a reputation for...

By Yell | Read More

Catch 22

A report, 'Unleashing Aspirations', published by the Panel on Fair Access to Professions in July 2009, highlighted that less than 10 per cent of those entering journalism have worked their way up through non-graduate, vocational, working-class ba...

By Trinity Mirror plc | Read More

Power To All People

The digital world we live in now can make a significant difference to people's lives. Unfortunately, not everyone is able to gain access to it – either through lack of money or lack of understanding. That's why Virgin Media is doing everything ...

By Virgin Media | Read More

Sense About Science

"Back in 2001, we had debates about mobile phones 'frying your brain', genetically modified 'Frankenstein foods', the MMR vaccine, experiments using animals and the dangers of cloning. Scientists were often marginal and scientific evidence and da...

By Reed Elsevier | Read More

FT Editorial Code

The Financial Times, arguably the world's best known publisher of business news, is synonymous with 'integrity, accuracy and authority'. This means that it is important that the FT maintains the highest possible professional and ethical standards...

By Pearson | Read More

Young Journalist 2008

As a media company, Sky is acutely aware that the future belongs to the younger generations. Inspiring young people to become media savvy is thus a key concern.

By Sky | Read More

Learnnewsdesk

In a world where media formats proliferate and increasingly compete for a share of our attention, it may be challenging for young people to connect with the world and develop an informed opinion. The Guardian wanted to be able to introduce curren...

By Guardian | Read More

Media literacy resources

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Media literacy in action

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